Coffee Shop Owner Is Tired Of Rude Customers So He Puts Out A Sign To Display Their New Prices
Mar 02, 2020 by apost team
A business owner tried to put kindness and courtesy back into business interactions. Austin Simms, a coffee shop owner in Roanoke, Virginia used a strategy based on how the customers addressed the cashiers and servers to how much they had to pay for their coffee. Being impolite comes at a premium.
His pricing sign at CUPS Coffee & Tea shows what a customer will need to say to get their coffee at a certain price. So, if the customer walked up to the person and simply said, "Small coffee," they would need to pay $5 for that small coffee. The price of a "Small coffee, please" went down to $3.
“I decided, because I need to solve all the injustices of the world, to start charging more for people who didn’t take the time to say hello and connect and realize we’re all people behind the counter,” Austin told WDBJ7.
apost.com
In other words, a nice please with their request for a small coffee would drop the price by $2. The coffee only cost $1.75 if the person said, "Hello. One small coffee, please." So you can see that the approaches that showed the most manners got the largest discounts.
The new strategy did not fail. It worked quite well. Many of the customers came in and used their manners. It's a good thing even if they were doing it to get discounted coffee.
The sign that he put out about the coffee ended up going viral.
When WDBJ7 asked the store owner to give a comment on his strategy, Simms said he wanted to start by charging people more when they didn't take the time to greet other people and connect as human beings. We can probably look forward to this store owner doing more things to encourage people to use manners, courtesy, and kindness.
Tell your neighbors about this story, and don't forget to say please and thank you when you order coffee. What did you think of Austin's actions? Do you agree? Let us know in the comments and make sure you pass this along to your friends and family!